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Clariti MCP: Four Starter Questions and How to Write Strong Prompts

Not sure what to ask first? Start with these four questions about your site, then learn the four parts of a strong prompt for more specific, repeatable answers.

Written by Jen Lowery

Once Clariti is connected to Claude or ChatGPT, the fastest way to see what it can do is to ask a real question about your own site. This article gives you four questions you can ask today, and then a simple structure for writing prompts that get more specific, repeatable answers.

Not connected yet? Start with connecting Claude or connecting ChatGPT.

Four questions you can ask about your site today

1. Top posts: "What are my top 5 pages in the last 30 days?"

See what's winning right now, without building a report.

Why this matters: Your top posts reveal both your clearest winner and the evergreen content still earning attention.

2. Traffic sources: "What are my top traffic sources in the last 30 days?"

Know which channels are actually driving your traffic.

Why this matters: Seeing the ranked mix — search, Pinterest, direct, email — shows how dependent your site is on each channel.

3. Refreshes: "Find 10 posts published at least 18 months ago that used to perform well, have declined, and haven't been updated in 6+ months."

Find refresh opportunities with the clearest upside.

Why this matters: The pages with the greatest historical decline become an immediate refresh queue.

4. Seasonal wins: "What content did really well in Q4 across the last few years? I want to plan reposts for September."

Bring seasonal winners back before demand peaks.

Why this matters: Instead of a one-time report, you get a calendar — what performs well every year, with the number of years each post has pulled its weight.

Strong prompts tend to include four parts

You don't need all four every time. Use them when you want a more specific, repeatable, or safer answer.

  1. The source. Name Clariti in the prompt, or select it in the chat, so the answer uses your site data.

  2. The scope. Say which posts count, and which to leave out.

  3. The window. Last 30 days, last 16 months, every August you have.

  4. The output. A list, a table, a ranked plan, a report for your team.

Start simple. Add detail as the task gets more complex. For a straightforward data pull, two parts may be enough.

For higher-stakes decisions, add a guardrail

When the answer could lead to deleting, merging, or redirecting content, use all four parts and tell the AI what not to do:

"Using Clariti data for my site, identify posts published before 2022 with 10 or fewer pageviews in the past 365 days. Group them into review, merge, redirect or keep candidates. Do not recommend deletion based on traffic alone. Show the reason, and flag anything with search impressions or a recognizable search purpose."

Keep going

When you find a question worth repeating every month, you can save the whole process - see Reusable Workflows: Build the Process Once, Run It Again.

For inspiration from other creators, see Clariti MCP in Action: Real Examples from Early Users.

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