Before You Start
You will need three things:
MCP access on your Clariti account. The Clariti MCP is rolling out gradually, and only accounts that have been granted access can use it. Having the MCP URL alone will not work. If your account has not been enabled yet, you can still finish the steps below, but Clariti will not return any data. You can request access by joining the waitlist at clariti.com/mcp.
A ChatGPT account. Custom plugins require Developer mode, and availability can depend on the ChatGPT plan you are on.
The Clariti MCP URL:
https://app.clariti.com/mcp
Step 1: Turn On Developer Mode
Open Settings (your avatar at the bottom left) → Security and login. Toggle on "Developer mode" to allow custom plugins to be added to your account.
ChatGPT labels Developer mode "elevated risk" because it allows any unverified connector. The Clariti MCP only reads your site and analytics data, and only after you authorize it in Step 4.
Step 2: Open the Plugin Form
In the left sidebar, click Plugins. At the top right of the page, click the "+" to add a new plugin.
Step 3: Add the Clariti URL
In the New Plugin form:
Name. Clariti
Connection. Server URL, set to
https://app.clariti.com/mcpAuthentication. Leave it on OAuth.
Check the confirmation box and click "Create."
Step 4: Authorize Access
ChatGPT will send you to a Clariti authorization screen. Sign in with your Clariti account and click "Authorize" to let ChatGPT read your site and analytics data.
Make sure you are signed in as the Clariti account that was granted MCP access. The email is shown at the bottom of the authorization screen, and you can switch with "Sign in as a different user."
Step 5: You Are Connected
Clariti's data tools are now available inside ChatGPT, ready to answer questions.
Try It Out
Start a new chat and ask something like:
"What are my top 5 pages in the last 30 days?"
If ChatGPT does not reach for your Clariti data on its own, name Clariti in the prompt ("Using Clariti, …"). If you have more than one site in Clariti, name the site too.
Troubleshooting
You see "Clariti token request is not valid" on the authorization screen. The most common cause is your computer's clock being out of sync with real time, even when the time on screen looks right. It takes two minutes to fix. See "Clariti token request is not valid" error.
You connected, but ChatGPT says Clariti denied permission (the error may mention user-permission-denied). Your account does not have MCP access enabled yet. Join the waitlist at clariti.com/mcp and we will email you when your account is enabled.
ChatGPT says the site is not enabled for MCP (site-mcp-not-enabled). During the rollout, access is also turned on site by site. Email us and tell us which site you asked about.
You click Authorize and see "Access denied, incorrect permissions." The Clariti account you are signed in as does not have access to any sites. Check the email at the bottom of the authorization screen and use "Sign in as a different user" to switch to the account that owns or works on your site.
You cannot add a plugin. Check that Developer mode is toggled on (Step 1) and that your ChatGPT plan supports it.
You authorized, but answers do not use your site data. Check that Clariti shows as connected on the Plugins page, and name Clariti directly in your prompt.
Still stuck? Send us a message and we will help you get connected.